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SEO for Local Business

SEO for Local Business

What differences, if any, are required when approaching SEO for Local Business? When we look a “local business” marketing, we are generally looking at a radius of less than 10 miles from the location. In most cases that radius is actually 3 miles or less. Optimizing for local search involves the following: Location-Based Keywords Review […]

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Posted in: Online Marketing, Search Engine Optimization, Social Media

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Google Mobile Friendly Questions

Google Mobile Friendly Questions

There seem to be a lot of Google Mobile Friendly Questions that we have been asked lately. We will attempt to simplify what is happening and how it might affect you. By now, most of us have heard about Google’s Mobilegeddon algorithm change that was rolled out on April 21, 2015. With this update, a […]

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Posted in: Mobile Design, Online Marketing, Search Engine Optimization, Uncategorized

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Using LinkedIn For Marketing

Using LinkedIn For Marketing

In a recent training for a client, I was asked How Do I Use LinkedIn for Marketing? I began to answer with a question: “What do you hope to accomplish?” The answers can include the following: network with peers and fellow professionals share knowledge dialog with customers generate leads and more I placed these in […]

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Posted in: Online Marketing, Social Media

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Google My Business

Google My Business

Recently, Google rolled out Google My Business. Google My Business puts your business info into their Search, Maps and Google+ so that customers can find you, no matter what device they’re using. You can give customers the right information at the right time, including driving directions to your business in Maps, your hours of operations […]

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Posted in: Online Marketing, Social Media

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Responsive Website Design Trends

Responsive Website Design Trends

In 2014, many companies realized for the first time, the importance of responsive website design. Quite simply, Responsive Website Design detects the device that is requesting the page and re-sizes the output to fit the screen size. Essentially, Responsive Website Design does this by stacking columns on top of one another, so a 3 column […]

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Posted in: Web Development, Website Design

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How To Handle Bad Online Reviews

How To Handle Bad Online Reviews

Creating profiles on popular social media site like Yelp, Google +, Kudzu etc. can be a great way for  prospective customers to meet you where they search. Having positive reviews can help a prospect nudge a little bit closer to interacting with you as they research your product or service. Many people who use reviews […]

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Posted in: Marketing Strategy, Message Development, Mobile Design, Web Development, Website Design

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Website Design for Small Business

Website Design for Small Business

With Small Business being the lifeblood of the U.S. economy, and the website arguably the most important marketing strategy. What are the most important elements that make up Website Design for Small Business? Goals – What are the business goals in terms of revenue, customers, market share etc. As Web Designers, this is what we […]

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Posted in: Analytics, Message Development, Microsites, Search Engine Optimization, Web Development, Website Design

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How To Choose A WordPress Developer

How To Choose A WordPress Developer

WordPress is the most popular web development platform in the world. It would make sense that it would be easy to find a competent WordPress Developer. The real question is what constitutes a competent or professional WordPress Developer? You can break down this huge list down into a few categories that can then make that […]

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Posted in: Analytics, Application Development, Design Agency, Landing Pages, Marketing Strategy, Message Development, Search Engine Optimization, Web Development, Website Design

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What is Website Support and Maintenance?

What is Website Support and Maintenance?

Many web developers setup their clients with some sort of monthly support and maintenance program. Occasionally, some clients will adamantly demand that they don’t need this. This decision to opt out of a monthly website support and maintenance plan can be costly. First, let’s see what might be included in a typical support and maintenance […]

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Posted in: Analytics, Marketing Consulting, Social Media, Web Development

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eCommerce Checklist for the Holidays

eCommerce Checklist for the Holidays

It’s still hot outside, football season will be kicking off soon, yet the retailers have already begun to stock their shelves with Christmas merchandise. This is a reminder for businesses running eCommerce websites to prepare their website for the coming holiday shopping season. Here is a simple eCommerce Checklist for the Holidays to check for […]

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Posted in: Analytics, eCommerce, Website Design

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