eCommerce
A Successful eCommerce Journey
We are going to go on a journey to how to estimate, implement and manage an eCommerce project featuring the WooCommerce Plugin for WordPress. This is a guide for web developers who: are actively building or has built an eCommerce website? is building an eCommerce or wants to build an eCommerce project for themselves? have…
Read MoreLooking to Build an Ecommerce Website
After leaving a weekend at WordCamp Atlanta and going through my notes I am amazed by the number of web developers and companies out there that are struggling to build an eCommerce website solution. We at i360 Group have built many eCommerce websites through the years. From small eCommerce websites (4-6 products) to large eCommerce…
Read MoreeCommerce Checklist for the Holidays
It’s still hot outside, football season will be kicking off soon, yet the retailers have already begun to stock their shelves with Christmas merchandise. This is a reminder for businesses running eCommerce websites to prepare their website for the coming holiday shopping season. Here is a simple eCommerce Checklist for the Holidays to check for…
Read MoreSimple Website Improvements Make A Big Difference
Testing certain aspects of your Internet Marketing mix like buttons, copy and the layout of your website and/or email is extremely important. There are numerous other tests you may never have thought of that could drastically improve conversion, click-throughs, revenue and lead generation. We recently ran some A/B testing on a few projects and have…
Read More5 Ways To Increase Online Store Sales
In today’s advanced e-commerce climate, with intense competition in nearly every product category, coupled with bots that scan the web to find consumers the best deals, you need to be more proactive to generate Online Store Sales. Besides the daily tasks of keeping your store running, you need to pay attention to advertising, promotions and…
Read MoreKey Performance Indicators Measure Health of Business
Google Analytics is an incredible tool that present useful site activity data. However, one of challenges is that it’s a visit based analytics tool, instead of a person or customer based tool. If your customer’s are on a subscription or membership basis, you may wish to track four key performance indicators, or KPI’s to measure…
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