Marketing Strategy
Winter Content Creation
As the temperatures drop and the holidays approach, it is a great time for Winter Content Creation. I have Bach streaming on Spotify. I once heard that Bach was the best music to study to, although any classical music will do. A cup of hot tea and a heated blanket to keep my toes warm…
Read MoreAtlanta SEO For Local Business Meetup
One of the things that we most enjoy is being able to share our knowledge and experience with others. One way that we do this is by conducting a monthly Meetup called Atlanta SEO For Local Business. Held on the 1st Tuesday every month from 7:00 – 8:30 PM, we break down fundamental SEO strategies that…
Read MoreHow To Write Effective SEO Content
Writing effective SEO Content is perhaps the most important piece of the SEO puzzle. For years, Google has suggested that the most important factor to better results is to write relevant content, structured properly. Let’s break down the process. Select Your Keywords Identify a Primary keyword for your post. To write effective SEO content, your…
Read MoreYou May Be Paying For Services That You Don’t Need
In the past couple of weeks, we have received phone calls and have had eMail forwarded to us from clients asking about products or services that other vendors are pitching. It always make sense to have a trusted advisor assist you in these matters. If you view us as your trusted advisor in areas of…
Read MoreWhy You Must Have A Website
Sometimes business owners feel like a website is not necessary. Let’s take a look at a recent post I saw on Facebook and make a case for Why You Must Have A Website. The post appeared on a local Facebook Group where connections can be made for individuals and business. Often, people go to Facebook…
Read MoreAffordable Videos For Your Website
What if you could have Affordable Videos For Your Website? Would you consider the option? We have been preaching for years about the importance of having videos on your website. It makes your site more friendly. People are more likely to do business with someone they know, like and trust. A short video can introduce…
Read MoreWeb Developer Learns a Few Things
WOW! We just finished an exciting, learning weekend at WordCamp Atlanta 2016. Like I mentioned in my previous blog post, WordCamp Atlanta is a weekend filled with tools, tips, community for like minded people who want to improve their WordPress website. It may be a user who just wants to learn how to manage a…
Read MoreHow To Use Influencer Marketing To Grow Sales
In a previous post, we learned why people share content. Now, we will look into leveraging that by utilizing Influencer Marketing to grow sales. Influencer Marketing is the process of having influential contacts share your content, talk about your brand, mention one of your products and share with their influencers. Influencers to target would be…
Read MoreWhy Do People Share Content?
One of the core functions of the internet is content sharing. Why Do People Share Content? A person’s interest in sharing content is directly related to their relationships with their followers and friends, and how the content will connect with them. It ties the two together. A recent New York Times Customer Insight Group found…
Read MoreHow To Create Content That Converts
Sometimes, we get a request from a client asking us to get them to the top of Google. They may have a heard of a scheme that can produce quick, favorable results. However, these attempts to trick the system can result in penalties that can render a site invisible for months in the form of…
Read More