Message Development

Web Developer Learns a Few Things

WOW! We just finished an exciting, learning weekend at WordCamp Atlanta 2016. Like I mentioned in my previous blog post, WordCamp Atlanta is a weekend filled with tools, tips, community for like minded people who want to improve their WordPress website. It may be a user who just wants to learn how to manage a…

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How To Use Influencer Marketing To Grow Sales

Influencer Marketing

In a previous post, we learned why people share content.  Now, we will look into leveraging that by utilizing Influencer Marketing to grow sales. Influencer Marketing is the process of having influential contacts share your content, talk about your brand, mention one of your products and share with their influencers. Influencers to target would be…

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Why Do People Share Content?

Customer Relationship Management

One of the core functions of the internet is content sharing. Why Do People Share Content? A person’s interest in sharing content is directly related to their relationships with their followers and friends, and how the content will connect with them. It ties the two together. A recent New York Times Customer Insight Group found…

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How To Create Content That Converts

content that converts

Sometimes, we get a request from a client asking us to get them to the top of Google. They may have a heard of a scheme that can produce quick, favorable results. However, these attempts to trick the system can result in penalties that can render a site invisible for months in the form of…

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How To Build A Keyword List

keyword list

Good search engine rankings begin with a keyword list. So how does one build a keyword list. The simplest approach is to list the services a business offers in simple terms. If possible, break each service into categories. For example: Auto Repair is a broad term. Breaking down into Foreign Auto Repair and Domestic Auto…

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How To Handle Bad Online Reviews

bad online reviews

Creating profiles on popular social media site like Yelp, Google +, Kudzu etc. can be a great way for  prospective customers to meet you where they search. Having positive reviews can help a prospect nudge a little bit closer to interacting with you as they research your product or service. Many people who use reviews…

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Website Design for Small Business

Web Design for Small Business

With Small Business being the lifeblood of the U.S. economy, and the website arguably the most important marketing strategy. What are the most important elements that make up Website Design for Small Business? Goals – What are the business goals in terms of revenue, customers, market share etc. As Web Designers, this is what we…

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How To Choose A WordPress Developer

WordPress Developer

WordPress is the most popular web development platform in the world. It would make sense that it would be easy to find a competent WordPress Developer. The real question is what constitutes a competent or professional WordPress Developer? You can break down this huge list down into a few categories that can then make that…

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Web Design or Web Development

Since we started our agency in 1999, we often get asked if there is a difference between web design or web development. For most people, they probably mean the same thing – the designing and building of a website. To us in the industry, they are two different processes that produce a quality website.  …

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New Marketing Strategies

New Marketing Strategies

How are we going to add new customers this year? What internet marketing strategies will be most fruitful in 2014? All indications lead to developing a more personalized approach to marketing and sales. How you connect with your prospects can ultimately have an impact on meeting your sales goals. It is vitally important to better…

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