Collaborative Enterprises Solutions – Strategic Marketing Planning
The client has created a unique model for delivering Enterprise IT solutions, and was a start-up when they approached i360 Group. A memorable brand that had visual impact, with accompanying collateral was critical.
i360 Group took the leaders of Collaborative thorough a creative brainstorming session that resulted in the development of an Annual Strategic Marketing Plan. This comprehensive plan identifies Key Messaging, Target Markets, a Competitive Analysis, Quarterly Tactics, and a Marketing Budget. The Strategic Marketing Plan is the roadmap for their success.
- Customer acquired new business exceeding $200,000 in first 12 months
- Customer was able to market to specific target audiences