MARKETING RESEARCH

Determine the best way to serve your ideal customer

Profitable Marketing Research

Marketing Research

Marketing Research is the function that links the consumers, customers, and public to the marketer through information. This information is used to identify and define marketing opportunities and problems.

With i360 Group, our Marketing Research involves gathering, recording, and analyzing of qualitative and quantitative issues related to marketing products and services.

The goal of our marketing research is to identify and assess how changing elements of the marketing mix impacts a customer's behavior.

This simple yet valuable process often reveals surprising gaps in your marketing. These gaps represent new and exciting opportunities.

Contact us to see how we can identify new opportunities for you.

Additional Insight

graphic design for sales

Graphic Design for Sales

How many businesses use outdated, bland or stock forms for their presentation and sales material? A lot of us. This is often a practice that is overlooked by many companies, and it may be costing them thousands in revenue. Think ...
New Marketing Strategies

New Marketing Strategies

How are we going to add new customers this year? What internet marketing strategies will be most fruitful in 2014? All indications lead to developing a more personalized approach to marketing and sales. How you connect with your prospects can ...
strategic marketing plan

Strategic Marketing Plan for 2014

How Will 2014 Turn Out For You? You don't need a crystal ball. Your comprehensive Annual Strategic Marketing Plan will put you on track for a prosperous 2014 We anticipate many changes in how we will market effectively in 2014. ...

An Effective Strategic Marketing Plan

A strategic marketing plan should be a written document, not scratchings on a cocktail napkin or recalled from memory. To take your business to the next level requires preparing a written marketing action plan every quarter. Without a 90-day marketing ...

Simple Website Improvements Make A Big Difference

Testing certain aspects of your Internet Marketing mix like buttons, copy and the layout of your website and/or email is extremely important. There are numerous other tests you may never have thought of that could drastically improve conversion, click-throughs, revenue ...

Market Research Questions

With a foundation built on solid market research, we can engage consumers at all points in the purchase funnel, and act on a variety of digital marketing objectives. So what kinds of questions should researchers and marketers ask via consumer ...
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