MESSAGE DEVELOPMENT

We help you speak the language of your customers

Message Development

Marketing communications (or marcom ) or Message Development is used to communicate with a market.

Marketing communications is the "promotion" part of the "marketing mix" or the "four Ps": price, place, promotion, and product.

At i360 Group, our Message Development is focused on creating language and tone that creates a connection with the target audience. This Key Messaging is then used electronically, in print and in person. We create 25 word, 50 word and 100 word positioning statements.

We also offer on-going Content Marketing programs designed to keep you in front of your target audience with relevant insight and information.

Contact us to learn how better messaging can make a difference in your sales.

Additional Insight

Web Developer Learns a Few Things

WOW! We just finished an exciting, learning weekend at WordCamp Atlanta 2016. Like I mentioned in my previous blog post, WordCamp Atlanta is a weekend filled with tools, tips, community for like minded people who want to improve their WordPress ...
Influencer Marketing

How To Use Influencer Marketing To Grow Sales

In a previous post, we learned why people share content.  Now, we will look into leveraging that by utilizing Influencer Marketing to grow sales. Influencer Marketing is the process of having influential contacts share your content, talk about your brand, ...
Customer Relationship Management

Why Do People Share Content?

One of the core functions of the internet is content sharing. Why Do People Share Content? A person's interest in sharing content is directly related to their relationships with their followers and friends, and how the content will connect with ...
content that converts

How To Create Content That Converts

Sometimes, we get a request from a client asking us to get them to the top of Google. They may have a heard of a scheme that can produce quick, favorable results. However, these attempts to trick the system can ...
keyword list

How To Build A Keyword List

Good search engine rankings begin with a keyword list. So how does one build a keyword list. The simplest approach is to list the services a business offers in simple terms. If possible, break each service into categories. For example: ...
bad online reviews

How To Handle Bad Online Reviews

Creating profiles on popular social media site like Yelp, Google +, Kudzu etc. can be a great way for  prospective customers to meet you where they search. Having positive reviews can help a prospect nudge a little bit closer to ...
Invalid Email
Newsletter Signup

We welcome you to sign up for our Newsletters to receive information on the latest trends and important updates in the internet world.

    By checking the box below you are opting-in to receive Newsletters from i360 Group.