WEB DESIGN

At i360 Group, our Web Design methodology takes into account the target audience, the way that they commonly process information and how the provider would want the site visitor to react. It is an art and a science.

Done properly, visitors to a site immediately begin to interact favorably. Done improperly, visitors get frustrated and simply leave the site. This is a silent transaction that the site owner cannot monitor in real time. Imagine owning a store and seeing customers walk in, look around and immediately turn and leave. You would soon see that there was something wrong with the layout and make adjustments as soon as possible.

Our designers take the time to first understand what the objectives of the site are, and how we will measure success. We walk our customers through a process where they can see sample designs and discuss what they like and don't like. We can utilize "Eye Maps" that show how site visitors process a page.

Keeping in mind that ultimately, we design with the end user in mind, we are able to explain every element on a page and why it was designed a certain way, and why it was placed in a certain location.

Web Design is critical to any website. It may seem silly to say but website design needs to match your company's branding, colors, font styles, etc. We see websites each day that the printed material has a different logo and colors than the website. There are many themes and designs out there for WordPress, Joomla and many other content management systems. Many of these themes may have a lot of features but not anywhere close to your branding and may take a some tweaking to change the theme to meet your demands. The web design is a critical element to having the whole website come together.

This is exactly where i360 Group comes into play. We are a Marietta, GA (just a short hop from Atlanta)  based web development and web design company who specializes in making sure your website design matches your branding. Once we have the website design handled we can then customize it so the functionality is what you need to convert website leads into new clients for you.

Call i360 Group today at 770-973-3915 to learn how we can bring your branding to life with your website design.